AMA Advisory Board
The AMA Conference Advisory Board is a group of senior marketers representing both the client and agency sides of the industry, hand-selected to craft the content for Forward ’09 based on their reputations as innovators and leaders in their field.
They have leveraged their collective expertise and vast networks for Forward ’09, ensuring a day filled with fresh and engaging opportunities to network, educate and inspire the NW’s marketing community, creating a first-class industry.
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Claire Celeste Carnes |
With a marketing career spanning high technology, health care, and consumer packaged goods, Claire Celeste has delivered consistent marketing results. She is currently the Marketing Director at Providence Health Plans, responsible for advertising, branding, online experience, member materials and mailings, newsletters, research, channel marketing, events and sponsorships for both the consumer and business segments. Prior to joining Providence, Oregon's largest employer, Claire Celeste spent a decade in marketing and management at Intel including as the Operations Director for Global Marketing; was in brand management for Pillsbury; and worked at a Seattle advertising agency. She received her masters from the Kellogg School at Northwestern University and her undergraduate degree from Washington State University.
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Dave Anolik |
A filmmaker by training, Dave has over 20 years of experience directing a range of projects from animated films to international marketing campaigns. Possessing an impressive record of corporate brand development, Dave has worked with numerous global leaders including: 3M, Northwest Airlines, Hormel, Shell Oil, Nike, Hanes, Novellus and Intel. Prior to joining QUANGO in 2002, Dave's experience ranged from Managing Director at a Minneapolis-based agency to Senior Marketing Manager for the Intel Corporation, based in Hong Kong.
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Keith Gerr |
“There is at least as much to be learned from your detractors as from your loyalists”
Keith lives at the intersection of culture, technology and business. With over 17 years of experience working on both the agency and client sides, Keith understands the challenge of keeping brands relevant in an ever-changing media landscape. He firmly embraces the power-shift to consumers and encourages brands to seek open-minded dialogue with their customers, employees and partners.
Currently, Keith is Director of Strategy at Opus Creative providing overall vision, leadership and direction for clients and the company in relationship to trans-media brand stewardship. Prior to Opus, Keith was a founding member of MAGNET magazine, Director of Strategic Services at R/GA, Director of Integrated Marketing at InFocus and Director of Brand Innovation at TNG.
Keith graduated with honors from Temple University with a B.A. in Political Science. In his free time, he enjoys playing his guitar through tube amps at neighbor-waking volumes.
You can check his head at:
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Meredyth Jensen |
More than a decade of experience in event marketing, content development, corporate marketing and communications has fostered Meredyth’s dynamic—albeit circuitous—career path.
Her public sector and non-profit background has taken Meredyth from the office of a U.S. Senator to the mountains of Transylvania, where she worked with Romanian folk artists on a joint marketing project with the Smithsonian Institution and U.S. Embassy in Romania. While managing the marketing efforts of the San Francisco Bay Area Book Festival, Meredyth transformed the annual event to include award-winning authors and punk poet icons such as Patti Smith and Henry Rollins.
After six years with a Global 100 company, Meredyth gained seasoned brand marketing and corporate communications expertise as well as managing sponsorship activation and sports marketing programs with the NCAA (Final Four) and NFL (Super Bowl) alongside major media partnerships with ESPN/Disney, PBS, and several Condé Nast publications.
Currently, Meredyth is Director of Content Development for Evanta, a leadership development company with a broad mix of unique conference and media-based platforms designed to meet the needs of Fortune 1000 executives across the C-Suite. Meredyth is responsible for creating timely, relevant agenda content and facilitating all speaking engagements for regional CIO and CFO Executive Summits, where she is in direct communication with the world’s foremost business leaders.
In her spare time, Meredyth likes to watch old episodes of “The West Wing” and bake cupcakes (red velvet being her favorite).
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Paul Anthony |
Paul is the founder and CEO of Rumblefish, the sonic branding and music licensing agency that has been both disruptive and successful in the music and branding industries. The Rumblefish vision is to explore the potential of music and sound with the belief that when corporations invest in art (music) and profit from it, there is not only economic value for that business, but cultural value for the communities it touches. Countless multi-billion-dollar businesses including Unilever, Red Bull, adidas, National Australia Bank and Kaiser Permanente have tapped Rumblefish for its unique sonic branding skills and ability to increase revenue or reduce expenses with music and sound.
To provide media creators and broadcasters such as social networks, video game publishers, film TV and web production companies with easy access to previously difficult to license music from all over the world, Rumblefish launched The Music Licensing StoreSM, a world first. Billboard Magazine hailed the store as “an iTunes for Licensing” and CNBC quickly deemed it “and iTunes for corporate America.” The website takes an industry standard music licensing process of 30 hours down to just 3 minutes. The Rumblefish Music Licensing Store currently powers hundreds of thousands of You Tube videos a week with its catalog as well as every major TV network in the US, popular films such as The Wrestler and every major video game developer.
In addition to running his first marathon in 2008, Paul has produced recordings with Grammy award winning artists such as Sarah McLauchlan and George Clinton continues exploring sound as the co-founder with Zak Martin, of Spaceman www.Spaceman.com a hand-made guitar pedal business. He is an active board member for both RightsFlow www.RightsFlow.com , a music rights management business and Showloads www.Showloads.com a live music video distributor.
To pay it forward as others so generously have for him, Paul Anthony co-founded with seven other entrepreneurs, StarveUps www.StarveUps.com, the successful entrepreneurship organization, is a board member for My Voice Music www.MyVoiceMusic.org which gives high-needs youth in schools a music outlet for expression and founded www.NotACrime.org, an organization that promotes legal graffiti by commissioning graf art and featuring it on billboards in major US cities to help graf artists further their artistic careers.
Paul is a member of TED, an avid snowboarder and is currently wrestling with his first book.
